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As part of its “Customer First” approach, PASHA Bank launched the “Customer Lab” platform in 2026, focusing on improving the customer experience. As a result, the Net Promoter Score (NPS) for business products increased from 65.0 in January to 68.1 in June.
The First Response Time (FRT) for service speed in the SME segment improved by 51%. The processing time for email inquiries improved by 21.6% in the corporate and investment banking segment and by 6.1% in the SME segment.
Turnaround times for digital lending remained stable at one hour for supply chain financing and five hours for standard digital loans.
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